Sherwood Nexon N12 Hockey Sticks (Novemebr 4th, 2011)

SNIPER SUPER ELITE TECHNOLOGY
One-piece spear shaft construction with enhanced low kickpoint made with premium high modulus 3K carbon weave.
Effortless loading with active response for a lightning-quick wrister or deadly slap shot. Ultimate pop, power and control.
Your game : You fire a lightning-quick shot in a split second and take pride in being the goalie's worst nightmare.

PRO BALANCE
One-piece construction that eliminates the double wall and thin blade design for reduced weight in the blade area.
The stick will never feel bottomheavy with a higher balance point for eased-up stick handling.
Your game : You can now shift your opponent more easily with quicker and fancier moves and take more shots from the slot.

VARIMAX SUPER ELITE TECHNOLOGY
Layers of premium super lightweight carbon fibre strategically positioned from top to bottom.
Better energy return and pop with end-to-end stability for ultimate shot accuracy and power.
Your game : You will be the sniper on your team with a devastating and accurate shot. You will be identified as THE player to watch across all teams in the league.

PRO FIT
Refined radius and concavity of the sidewalls with a consistent flex profile.
Perfect hand fitting for unbelievable stick control with a consistent performance over time.
Your game : You spend more time on the ice perfecting your moves because your wrists and forearms are subject to less intense puck handling which minimizes the fatigue you experience with other sticks.

PURE SENSE TECHNOLOGY
Shaft runs through the heel of the stick for a constant contact with the ice and the puck.
The player gets a tangible feeling of the puck for a pure body extension and increased control.
Your game : Your coach will not tell you to keep your head up ever again because you feel the puck! You can keep your head up, anticipate what's coming and make the big play.

FOAM STABILIZER SUPER ELITE TECHNOLOGY
Light high-density foam core blade reinforced with premium high modulus 3K carbon weave.
Dampens high frequency shocks for greater feel with ultimate stiffness for better shot accuracy.
Your game : You smoothly receive all passes directed at you and won't be slowed down on pass reception ever again. You create less turnovers and more scoring chances for your team.

Bauer Apx Hockey Stick (October 6th, 2011)

The Bauer Vapor APX hockey is the premier stick in the Bauer Vapor stick line. Bauer has taken the foundation of the X60 hockey stick and combined it with the exceptional puck feel of the TotalOne hockey stick; creating their most technical advanced hockey stick to date. 

The APX stick has picked up where the X60 left off and moved it into a whole new stratosphere of performance. The APX stick shares several features with the X60 stick such as: the high-grade TeXtreme carbon fiber, monocomp design (true one-piece construction), Intelli-sense shot technology (dual flex profile), Micro Feel II shaft dimensions (slightly smaller and rounded shaft dimensions).  

One of the most significant new features to the APX stick is the new blade core. Bauer is using a patented dual density blade core for the ultimate combination of balance, feel, power, and performance. On the lower portion of the blade that has most of the contact with the puck Bauer has used an aramid reinforced epoxy core for an excellent puck feel. This material is similar to the power core 3 material that was used on the TotalOne stick.  On the upper half of the blade Bauer has used the Aero Foam II which was featured on the X60 stick. The Aero Foam II helps decrease the overall weight as well as increases torsional stiffness to prevent blade deflection. 

Bauer has also introduced a new resin they are using in the APX stick. This new resin has a lighter overall weight as well as offers superior durability to help lengthen the lifespan of the stick.

• Construction:
  • Lightweight TeXtreme® construction
  • Monocomp technology to eliminate the connection point between blade and shaft offer unbelievable balance and responsive feel
    • True one-piece design
    • Allows the stick to react instantly
    • More consistent flex profile because there are no overlaps in the design
    • The player can transfer more energy with a faster release
    • Saves weight
    • Better balanced feel
• Shaft:
  • Vapor premier dual taper - Features a secondary taper along the top/bottom surface decreasing torsional deflection for increased puck control and shot accuracy
  • Intelli-Sense shot technology through advanced engineering the flex profile of the shaft can now sense the type of shot based on the positioning of the player's hands. This results in maximized loading for optimal performance on wrist or slap shots.
• Geometry:
  • Micro feel II shaft - Rounded corners and double concave shaft walls allow the stick to fit comfortably in your hands, resulting in easier puck handling and superior control
• Grip: Smooth matted stick finish
• Blade:
  • Pure Shot Blade Profile
    • The optimized blade profile increase the connection point between the blade hosel transition of the stick' reducing the amount of blade deflection or twisting
    • Improved blade control from improved shot accuracy
  • Patented dual density blade core is the ultimate combination of balance, feel, power, and performance.
    • Lower half features an aramid reinforced epoxy core for unmatched feel for the puck on pass reception and while stick handling
    • Upper half features Aero Foam II core material that provides torsional stiffness to prevent blade deflection when shooting and decreases weight

Easton Stealth RS Hockey Stick (October 1st, 2011)

The Easton Stealth RS hockey stick is the premier hockey stick from Easton Hockey. The Stealth RS stick has taken the overall design of the S19 and S17 stick and perfected it to offer an even better shot release with a lighter feel.  Easton has used a slightly different materials to slightly decrease the sticks overall weight, without sacrificing durability. The guys at Easton have also fine tuned the flex profile to offer more pop and a smoother more consistent feel.

The Easton RS stick features a Kevlar® wrapped Compression Molded shaft to offer power and a great feel.  This particular construction uses thinner layers of material to allow for additional layers.  The result is in an unbelievably responsive feel that maintains the lively feel throughout the lifespan of the stick. The Kevlar® wrap increases durability and helps lengthen the lifespan of the stick, along with an extremely solid feel with less vibrations.  

The RS hockey sticks feature slightly different shaft dimensions than the S19 sticks. Easton has decided to use a pro inspired shaft dimensions that majority of their NHL pro players uses. The shaft dimensions have straight sidewalls, rounded corners, and very slightly narrower feel.

Easton's RS hockey stick features the same TORX™ technology seen on the S19 and S17 hockey sticks.  TORX™ is the distinguishing elliptical shaft shape in the lower portion of the hockey stick.  This increases the torsional strength and rigidity to the blade, resulting in lightning quick and accurate releases.  Easton has fine tuned the elliptical profile / flex profile on the RS stick to offer a shot release that has more pop and a smoother more consistent feel. Excellent for wrist / snap shots but still packs a punch on one timers in the slot. 

The RS stick features a multi-core blade design.  The upper core is constructed out of honeycomb type material for excellent dampening.  The lower portion of the blade features a more solid foam.  This design improves the feel and helps keep the blade in contact with the puck longer, for better puck control and shot accuracy.

• Construction:
  • Kevlar® wrapped - For added durability
  • Compression molded - Using thinner layers of material Easton is able to use more layers, giving Easton shafts an unmatched responsiveness and allowing them to stay lively longer
  • High-end carbon fiber construction for an extremely light feel
• Shaft:
  • TORX™ technology with Elliptical Profile™ - Improved torsional strength for better puck feel and shot accuracy
  • Tuned taper section built with Easton's Elite Stiffness Profile to pro specs - Offers quick shot release and controlled puck reaction
• Geometry: Pro inspired shaft dimensions
  • Straight side walls, and rounded corners
  • Shaft dimensions used by most Easton Pro players
• Grip: Smooth matte finish stick coating
• Blade: 
  • Multi-Core design provides dampening
  • Upper core - Structural honeycomb like material for excellent dampening
  • Lower core - Solid core for improved feel
    • Solid dense lower core keeps the blade in contact with the puck longer resulting great puck control and feel
• Flex: 85 and 100

• Length: 61"
  
  
  

Reebok 11k Helmet (August 1st,2011)
The new 11K helmet is designed with overall safety as a top priority. Five specific criteria were looked at with the design team as guidelines to a holistic approach in designing our best helmet ever. First, the helmet absorbs the scary high impact hits as well as it does with the more frequent, less intense hits that can be just as damaging over time. Fit is just as important as impact, the new 11K adjusts 360° to your uniquely shaped head and will not pop off when locked in place. And finally, the 11K is Reebok's lightest helmet without sacrificing fit or impact absorption.

 Helmet Features: 

• 5-POINT SAFETY SYSTEM - The 5-Point Safety System is our pledge to safety as our priority. Reebok has identified 5 features that make a helmet safe to which they have designed and built their product accordingly
• FLOATING LINER - The EPP flexible liners oscillate to contour to the unique shape of your head while the Comfort Cushions provide a superb, soft and snug fit
• MICRODIAL™ II - When fully adjusted, the Microdial II helps pull the helmet into a safe position on your head while alleviating pressure points and locking it snugly in place
• NEW REEBOK SHELL - Next generation aerodynamic shell with ventilation designed for a low-profile fit
• EPP FLOATING LINER - EPP Flexible liner with comfort cushions contours to the unique shape of your head
• MICRODIAL II - Permits 360 degree wrap and vertical adjustment to alleviate pressure points and gold helmet firmly in place
• SUBSHELLS - Using carbon fiber technology that revolutionized the stick market, Reebok designed a lightweight helmet without sacrificing protection
• FIT CLIPS - Permits easy tool-less length adjustment